Training
Free

Free lessons: offer, bundle, ROI, hypothesis, roles and direction terms.

Sign in and open

Share link

Training
Free

An offer is the rule for which action is paid and how much. On the card you read the goal (lead, install, purchase), geo, allowed sources, hold, cap and traffic rules. You do not invent the rate: it is in the offer terms. If the source or country is not allowed, that offer is not for this launch.

Listen

Training
Free

A bundle is a set of settings you can scale profitably: offer, geo, creative, source, approach and ad-campaign settings where the action costs less than the payout. Example: $100 spent on ads and $300 from reselling ready leads or confirmed actions — the bundle is in profit if all $300 count after hold and fees. Do not change everything at once (geo, creative and source) or you cannot tell what moved the number.

Listen

Training
Free

ROI (return on investment) is how much your ad spend paid back. Simply: ROI = (profit ÷ ad spend) × 100%, where profit = revenue from actions minus spend (and often other fees). Examples on $100 spend: $0 profit → 0% ROI; $100 profit → 100% ROI; $500 profit → 500% ROI. Negative ROI means you invested and ended up losing money after payouts and costs (e.g. spent $100, got $60 back).

Listen

Training
Free

A hypothesis is the guess that a specific bundle will work: “this offer + this geo + this creative + this source will bring the action cheaper than the payout.” Before a test, write it down: what you check, the cap, the link tag, the time window and the success rule (e.g. ROI > 0 after 50 clicks). Without notes, luck looks like a pattern.

Listen

Training
Free

Testing is checking a hypothesis on live traffic with a budget cap. You watch spend, cost per action, confirmations, hold and final ROI. The hypothesis “works” if numbers repeat within the offer rules: the action is confirmed and the payout covers spend. If not, stop the bundle or change one element and test again — do not inflate the budget on hope.

Listen

Training
Free

Target audience is people who actually fit your offer and creative: age, geo, interests, device, language. In ad cabinets these are segments and keywords; in UBT it is the channel topic and subscribers who already care. A vague “whole planet” audience burns budget. Narrow to the offer rules and what the creative promises.

Listen

Training
Free

In arbitrage and media buying, one person rarely does everything: creative, cabinets, analytics, network talks. A reliable team shares tasks and reports; if people do not help each other and hide numbers, bundles do not scale and money is lost to chaos. You can hire roles through HR in the cabinet, but access and money follow rules and trust.

Listen

Training
Free

An affiliate manager works in an advertiser's affiliate program or a CPA network. They find and onboard arbitrageurs and webmasters, explain offer terms and watch traffic quality, hold and payouts. They do not have to run traffic at their own risk — the webmaster or arbitrageur does. The manager connects the product with people who have a source.

Listen

Training
Free

A traffic arbitrageur works solo or on a team: finds bundles, has working playbooks and knows the market. They often work with CPA metrics and influence placements. They buy ads in sources and sell warm leads and confirmed actions to advertisers. From “arbitrage” — assessment. Core skill: evaluate traffic and target well so spend stays below payout.

Listen

Training
Free

A media buyer sets up ads in Meta, Google, TikTok and other cabinets for a team or brand: audiences, creatives, budget and cost-per-result reporting. They often do not pick the product alone — there is a brief, cap and KPI. A targetologist is the same craft in social.

Listen

Training
Free

A webmaster builds and runs their own information products on the web: sites, mobile apps, channels, influencers and bloggers as assets, media properties, mailings. Web + master — someone who creates what generates traffic. They are paid for a confirmed action on a tagged link. Someone else's token and changing offer terms are not allowed.

Listen

Training
Free

A content factory is a pipeline of your own accounts: scripts, edits, covers, a publish queue (often with AI drafts). Money comes from placements, your product or an offer link — not bare likes. Unlike client SMM, you run your own channels, not only the client's brand.

Listen

Training
Free

UBT (organic / low-cost traffic) is your posts, channels, mail to your own list, SEO — no paid impression in an ad cabinet. Time and content are your “currency.” Earnings still go through an offer and a tagged link. Spam, bought lists and breaking platform rules are not UBT.

Listen

Training
Free

In CPA Aggregator, AI Desk helps advertisers and in-house buyers: opens campaign screens, hypotheses, creatives, reconciles stats. Spend and autopilot only after an explicit yes. It does not replace offer rules or access others' cabinets without permission.

Listen

Training
Free

Traffic goes to an app install in the App Store / Google Play. Pay is often CPI (per install) or CPE (per in-app event: signup, purchase). You need store moderation, an MMP or event analytics and a creative that does not promise what the app lacks.

Listen

Training
Free

Client SMM means running the brand's business account: content, warm-up, funnels, KPI reporting. Not the same as a content factory on your own accounts. Ads and labels (including erid in Russia) follow platform rules and the contract.

Listen

Training
Free

An influencer is a media personality with their own audience: followers trust their opinion more than a banner. Monetization: integrations, stories, videos, posts with an offer link, deals via the Influencer marketplace in the cabinet. A blogger is an influencer focused on one platform. Ads are labeled (erid in Russia where required). Gambling/betting verticals are not allowed on every platform. Pay comes from placements and confirmed actions on their link.

Listen

Training
Free

A CPA network collects advertiser offers, pays webmasters for confirmed actions, holds, caps and antifraud. An advertiser can be inside Aggregator or an external network. The web sees the rate per network rules; platform resale rules in training do not replace offer terms in the cabinet.

Listen

Training
Free

Listen

Training
Free

Listen

Training
Free

Hold is a pause until the action and payout are confirmed (antifraud, quality check). Cap is a ceiling: how many actions or budget can accrue per offer or web. You cannot plan ROI on “instant” money when hold is long.

Listen

Training
Free

Source is where the person came from: Meta, TikTok, Telegram, SEO, push. A stream is your bundle inside the source: offer, creative, tags, sometimes a separate link in the cabinet. One source can split into several streams to compare hypotheses.

Listen

Training
Free

Creative is the ad, video, banner or post copy. Approach is the angle: pain, benefit, comparison, story. One offer is tested with different creatives, but not everything at once. Claims in the creative must match the offer terms and the landing page.

Listen

Training
Free

A marketplace (Ozon, Wildberries, etc.) sells from a product card. Seller money is price minus fee, logistics, returns and in-platform ads (watch DRR and order margin). This is not arbitrage on someone else's CPA offer — it is your SKU and FBO/FBS stock.

Listen

Training
Free

Context is search ads on a query (Google, Yandex). You pay per click; in CPA income comes when the click leads to a paid action on the offer. Negative keywords and tight queries save budget from empty clicks.

Listen

Training
Free

Push notifies people who opted in. Native looks like feed content. Display is banners on placements. In arbitrage you compare click/action cost to payout. An honest headline and a non-deceptive page are required on every format.

Listen

Training
Free

SEO in 2026 is people-first pages, core/spam updates, AI Overviews; income when search traffic clicks your tag and the action confirms. In the cabinet see the SEO track: 5 free lessons, 25 more with STATUS PRO. Email is only your opted-in list. Bought lists and spam are not normal practice.

Listen

Training
Free

YouTube — videos and Shorts with a link in the description. Telegram — channel and placements. Short video (TikTok, Reels) — hook in the first seconds and a CTA to the offer. Use one tagged link everywhere so you see what worked.

Listen

Training
Free

Listen

Training
Free

Listen